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Contribution to Society

The impact of the pandemic on economic growth, employment and politics, together with all the uncertainties that lie ahead will have profound implications on people’s lives and fuel the discussion about how societies, democracy, public services, media and capitalism operate, and whether citizens benefit from these. As a result, demonstrating the value of public service media has never come at a more important time. Draw inspiration on how to develop a value-focused organization that puts people's needs at the heart of its strategy and incorporates impact measurement to build a meaningful story of its contribution to society.